AI product studio · US-first

We build AI products, shipped.

A founder-led studio that turns ideas into live AI products in weeks, not quarters, for teams that can’t wait six months.

Built a $9.6M ARR business unit and shipped production AI at scale before founding the studio.

$9.6M
ARR business unit built
Enterprise
100+
Products shipped
Career
23M+
Users reached
Platform
10+
Years building & shipping
Since 2013
Shipped by the studio
JobtuneAstrikaHoltinkwellSnaproll

02 / What we do

Three ways to work with us.

01

Build idea to shipped product

MVPs, custom software, web + mobile, and design, shipped fast, on the right stack. Legacy-grade for enterprise, lean for startups.

02

AI put AI to work

Ship AI products and features, stand up enterprise AI operating systems and agent fleets, and get the strategy to actually use AI.

03

Advise & Audit senior firepower, low commitment

A fixed-price product, UX, or AI-readiness audit, the fastest first step. Plus strategy sprints and fractional product leadership.

All services & tech →

03 / How we work

How we ship production AI.

Not a demo that impresses in a meeting and breaks in the wild. A repeatable path from a real problem to a monitored, live system.

01
Problem
Frame the real job-to-be-done and the metric that moves.
→
02
Data
Find, clean, and wire the data the product actually needs.
→
03
Model
Pick or build the model; prompt, tune, or train to fit.
→
04
Eval
Measure it honestly. Verifiers and guardrails before launch.
→
05
Ship
Production, not a demo, deployed, monitored, in users’ hands.
→
06
Monitor
Watch, learn, iterate. It gets sharper after launch.
→

04 / Selected work

Products we designed, built, and shipped.

jobtune.in
Jobtune dashboard showing roles ranked by fit, with apply kits ready to open
Career tech · Consumer SaaS · Live

Jobtune

The job search, run like a system instead of a guessing game.

Full apply flow fit → tailor → kit → track, in one place
astrika.in
Astrika home page with a sample birth chart on a phone
Consumer AI · Culture · Live

Astrika

Classical Vedic astrology you can read, ask, and trust.

258 users real signups, paying in rupees, on a deterministic chart engine
github.com/holt-os/holt
Holt product page with the Homebrew install command and a terminal session
Developer tool · Open source

Holt

An open-source personal agent OS, memory you can see.

5,200+ installs on npm and Homebrew, macOS, Linux and Windows

05 / Websites we’ve shipped

Websites we built and shipped, live today.

rayofhopecare.com
Ray of Hope psychiatry clinic home page
Healthcare · Psychiatry clinic · Live

Ray of Hope

Site for Dr. Asish Asutosh Choudhury’s psychiatry practice in Bhubaneswar. Booking, online payments, video consults, a mental-health self-check and a blog the clinic runs itself, in English, Odia and Hindi.

drsibani.in
Dr. Sibani Sankar Tripathy physiotherapy home page
Healthcare · Physiotherapy · Live

Dr. Sibani Sankar Tripathy

Site for a physiotherapy and chiropractic practice in Nayapalli, Bhubaneswar. Services, home visits, Google reviews and WhatsApp booking, built to rank for local search.

productsdecoded.com
Products Decoded cohorts page
Publication · Courses · Live

Products Decoded

The founder’s publication and teaching site. A blog, live cohorts and paid programmes with checkout in rupees, all on one Astro build.

Debashis Nayak, founder of CoolHax Labs

06 / The founder

Led by someone who’s shipped AI at scale.

Debashis Nayak, a Senior Principal PM at a US fintech, where I built a $9.6M ARR business unit and shipped production AI at scale for a platform of 23M+ users. Before that, 100+ products as a founder. This studio is that experience, on tap, senior-led, no junior-bench dilution.

Debashis on LinkedIn →

07 / Why us

Senior-led

You work directly with the person who’s built and shipped, not a rotating account team.

Weeks, not quarters

Scoped to ship. MVPs in ~6-8 weeks, not endless discovery.

AI-native

We build AI products in production and run our own on an agent OS. We sell what we use.

Yours to keep

NDA before discovery. Full IP transfers to you on delivery. Timezone-overlap, async cadence.

08 / Our products

We ship for ourselves, too.

Jobtune

Live

AI resume roast, tailoring and mock interviews. Shows you what is costing you callbacks.

Try it →

Astrika

Live

AI-powered Vedic astrology, grounded in classical calculation.

Open Astrika →

Holt

Open source

A self-hosted personal AI agent OS you own. Install with npm or Homebrew.

View on GitHub →

Holt Teams

Coming soon

Shared, governed memory for a team’s AI coding agents. Self-hosted, with a privacy router.

Ask for early access →

inkwell

Open source

Give it a product URL, get ad videos in every aspect ratio or a narrated launch film.

View on GitHub →

Got something that can’t wait six months?

Bring the problem. We’ll bring a path to shipped.

Book a call →